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The Development Direction of LED Display in China

Since 2018, as the cost of small pitch LED displays has decreased, the output of traditional LCD display product industry has gradually weakened, and a large number of LCD products have been replaced by small pitch LED displays. 

Through long-term tracking of China's LED display industry, the LED Research Institute has summarized China's LED display market in 2017, and selected the top 10 Chinese LED display enterprises in 2017 in terms of scale, technology, competitiveness and other aspects.

In recent years, LED displays have shown a trend of rapid development by virtue of their high brightness, strong visual impact, wide viewing angle and outstanding color reproduction ability. Especially with the help of interactive technology, they have become more aggressive. At the same time, with the successful deployment of digital networks on a large scale, the continuous breakthroughs in LED display technology, and the addition of new methods and technologies such as live broadcast, multi screen broadcast, package screen and interaction, LED display has grown rapidly.

At the same time, small pitch LED display products have gradually replaced DLP, LCD, projection and other display media due to their unique advantages, and have been promoted in exhibition, business conference, indoor advertising signs, security monitoring and other fields. Large screen enterprises are competing to launch new small pitch products. With the explosive growth of the small pitch LED display market and the penetration of LED display into digital media, landscape lighting, smart city, sports industry and other industries, the output value scale of LED display will continue to develop rapidly in the future.

According to the statistics of the LED Research Institute, the output value of China's LED display industry reached 49 billion yuan in 2017, with a year-on-year growth of 26.94%, and the growth rate was accelerated. In 2017, the scale of small space display was 5.85 billion yuan, with a year-on-year growth of 67.14%. The LED Research Institute predicts that China's LED display and small space display will grow by 17.5% and 47% respectively in 2018.

At present, with the merger and integration between enterprises, the scale effect of China's LED display industry continues to show, and the industry pattern has been basically clear. At the same time, the application of LED display in traditional outdoor advertising, stage, stadium and other fields has also developed more mature, and the products are gradually becoming homogeneous. Therefore, LED display enterprises began to seek new profit growth points, and continued to innovate by improving their R&D level to enter new application sites and open new blue ocean markets.

At the same time, some enterprises even cross the border into digital media, landscape lighting, smart cities, sports industry and other fields, in order to expand the space for enterprise development through the development of multiple main businesses, so as to disperse the company's business risks.

Through long-term tracking of China's LED display industry, the LED Research Institute has summarized China's LED display market in 2017, and selected the top 10 Chinese LED display enterprises in 2017 in terms of scale, technology, competitiveness and other aspects.

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